Privacy Policy

1. Introduction

This Privacy Policy explains how XMC Digital Marketing Solutions LLC (“we,” “our,” or “us”) collects, uses, shares, and protects your personal information when you visit xmcdigi.com, contact us, or interact with our online advertising. We respect your privacy and are committed to handling your personal information responsibly and transparently.

2. Information We Collect

We collect personal information to provide services, improve user experience, and support marketing and analytics. The types of information we may collect include:

• Identifiers: Name, email address, phone number, mailing address, IP address, or other unique identifiers you provide through forms or communication.

• Commercial Information: Purchase details, service history, and limited payment information (if applicable).

• Internet or Network Activity: Browsing history, search history, and information related to your interaction with our website, ads, and content. This includes data collected via cookies, pixels, and similar tracking technologies.

• Inferred Information: Preferences, interests, or potential service needs derived from other data we collect.

We collect this information directly from you (e.g., when submitting forms) and automatically through cookies, analytics tools, and advertising platforms such as Meta (Facebook, Instagram, Threads) and Google.

3. How We Use Your Information

We use the personal information described above to:

• Communicate with you about our services, offers, or inquiries you submit.

• Provide and improve our website, marketing, and advertising campaigns.

• Measure website performance and analyze visitor behavior.

• Create custom or lookalike audiences for ads on platforms such as Meta and Google.

• Comply with legal obligations and prevent fraudulent or unauthorized activity.

4. How We Share Information

We may share your personal information as follows:

• Service Providers: With trusted vendors who help us operate our website, marketing, and customer communications (e.g., email services, analytics, hosting).

• Advertising Platforms: With partners such as Meta, Instagram, Threads, and Google to deliver and measure ads, including retargeting and conversion tracking.

• Analytics Providers: For website traffic and usage reporting (e.g., Google Analytics).

• Legal Compliance: With government or law enforcement if required by law or to protect our legal rights.

We do not sell your personal information for money. However, some sharing for targeted advertising may be considered a “sale” or “share” under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA).

5. Cookies and Tracking Technologies

We use cookies, pixels, and other tracking tools to understand visitor behavior and improve our website and advertising.

• Cookies: Small files stored on your device to remember preferences and track activity.

• Pixels: Small snippets of code (like the Meta Pixel) used for analytics and advertising performance.

• Advertising Identifiers: Tools that help show relevant ads across websites and platforms.

You can manage or delete cookies through your browser settings and opt out of targeted advertising by adjusting your preferences in platforms like Meta and Google, or by using the “Do Not Sell or Share My Personal Information” link on our website.

6. Your Privacy Rights Under CCPA and CPRA

If you are a California resident, you have the following rights regarding your personal information:

1. Right to Know – You can request details about what categories and specific pieces of personal information we have collected, used, shared, or sold.

2. Right to Delete – You can request deletion of your personal information, subject to certain legal exceptions.

3. Right to Correct – You can request correction of inaccurate personal data we hold.

4. Right to Opt Out – You can opt out of the sale or sharing of your personal information for cross-context behavioral advertising.

5. Right to Non-Discrimination – You will not be penalized or denied services for exercising your privacy rights.

How to Submit a Request:
Email us at support@xmcdigi.com. We will verify your identity before completing your request.

7. Data Retention

We keep personal information only as long as needed for the purposes stated in this policy—such as providing services, maintaining business records, complying with legal obligations, or resolving disputes. When no longer needed, data is securely deleted or anonymized.

8. Security

We use reasonable administrative, technical, and physical safeguards to protect personal information against unauthorized access, disclosure, or misuse. No online system is completely secure, but we continuously monitor and update our practices to maintain data protection.

9. Children’s Privacy

Our website and services are not directed to children under 13. We do not knowingly collect personal information from children. If we learn that we have collected data from a child under 13, we will promptly delete it.

10. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or for legal reasons. The “Effective Date” above indicates the latest version. We encourage you to review this policy regularly.

11. Contact Information

If you have questions or privacy requests, contact us at:

Email: support@xmcdigi.com

12. “Do Not Sell or Share My Personal Information” Link Notice

We honor opt-out requests related to the sale or sharing of personal information for advertising purposes. You can exercise this right anytime by contacting us at support@xmcdigi.com.

13. Ad-Specific Disclosures

We use advertising tools, including the Meta Pixel and similar technologies, to measure ad effectiveness and show relevant ads across Meta platforms (Facebook, Instagram, Threads) and partner networks.

• Data collected through these tools may include actions you take on our website, such as form submissions or page visits.

• We use this data to create retargeting campaigns and custom or lookalike audiences.

• All advertising data use complies with the respective platform’s terms, including Meta’s Business Tools Terms.

• By using our site, you consent to these tracking and advertising practices.

You can opt out of targeted advertising by visiting the Digital Advertising Alliance at https://optout.aboutads.info or adjusting your preferences in your Meta and Google account settings.

*Disclaimer: This policy applies only to data collected online through xmcdigi.com and our digital advertising; it does not apply to offline interactions.*